Results define us

the process

JanzenBrands can quickly discern a company or product’s point of difference (or SWOT) and then shape it into an effective brand.

As experts at breaking through stalemates to find solutions to new or recurring challenges, we can improve your existing marketing messaging, expand the potentials, and drive increasingly successful results.

Every project begins with a process of thorough discovery, followed by a detailed brief that speaks clearly to your situation analysis, market and competitive insights, the behaviors of your targets, and those all-important questions like, “Why should anybody care,” to move you closer to potential strategies that create a brand promise and reasons to believe it.

We also offer the JanzenBrands Development Workshop, a one-to-two day session that uses a proven methodology based on over 25+ years of branding experience with companies of all sizes, from large multinational corporations to single location retailers.

Together, Gary and his core team will gain alignment with your key internal stakeholders on your brand and its objectives, resulting in the formulation of an overall strategy, tactics, and action plan.

Altogether, working with JanzenBrands eliminates waste of time and resources from lack of direction or inexperience with a more streamlined approach for getting results faster and more affordably.

In other words, JanzenBrands is everything you want from a marketing partner without anything you don’t.